The Sample Sale really is our favorite day of the year! So, we thought we’d share some helpful tips (we kind of go over-board every year):
The gowns will be current, utterly brilliant, on-trend wedding dresses. You can expect to find gowns from all of our fabulous designer; Hayley Paige, Rue De Seine, Berta, Jenny Packham, Monique Lhuillier, Leanne Marshall … a delightful selection from all of our brands. The prices are great, unbelievable even, but the selection is what will really blow you away.
Each year, our sale has newer, hotter gowns than before. You’ll find about 90 hip wedding dresses discounted 50-85%. Gowns start under $1000 (a rather healthy selection will be under $1000), with over half the selection under $1500. We mean it – these gowns will be at killer prices.
For brides needing a modest wedding dress, you’re in luck! Check our Insta feed, you’ll see how seamlessly we customize gowns to suit your needs.
Tips, tricks, and good things to know:
- Sale hours are 10am – 2pm, December 10th only
- No appointments: First come, First served (people queue up, then a wait list is created at about 9:45am)
- Gowns are sold as is
- Alterations not included
- No holds and all sales final – Come ready to buy
- Most gowns are suited for street sizes 4-12
- We only do this once a year – So, now is the time (seriously, scan our Instagram feed)
- Space is limited; only one or two key decision makers/guests per bride
- Only sale gowns will be available that day. No accessories or non-sample gowns
- The #AMBgirls don’t know what will arrive for the sale until the night before – Pre-shopping only break hearts
We love our gowns and we love our brides, so you can be confident you’re getting your dream dress at an enviable price. Our sale day is one of our absolute favorite days of the year! For seven years in a row now, the Alta Moda staff arrived early to find dozens brides lined-up outside the doors. That’s how much you need to be at this sale!